We’ve all been there–struggling with how to write a blog post, article, or white paper. Some writers are great at it while others work.
Writing long-form content is an art that requires patience and creativity. It’s not just about typing words on the page; you must also think critically about what your audience needs to know for them to understand your message.
For content marketers, writing long-form blog posts is a challenging task. It’s hard to find the time and energy to write a quality blog post that will keep readers engaged for more than a few minutes.
To help you out, we’ve compiled the ten steps on how to quickly write long-form content.
These will help you write long-form blog posts for your company website and any other long-form content you might create, like service pages and landing pages.
1) Know what you want to say before writing anything
Before you even think about writing your post, it’s essential to know what you want to say and how you plan on saying it. This helps when you go back to restructure the content later so that it flows more easily.
This is an especially useful tip if you work for a company with multiple writers or in-house PR professionals that can contribute. When everyone knows what you’re trying to say, it makes the writing process much easier and faster.
Knowing what’s being said in your market is an essential step in writing any piece of content. It can help you understand how knowledgeable you are about the topic and whether or not you need to do more research before writing about it.
It’s also important because it gives you ideas for what you can use in your own piece. You don’t want to copy the information already out there, but it can help with ideas on how to structure your blog post or article so it is unique and stands out.
3) Create an outline for easy organization
The writing outline is a great way to help you organize your thoughts and structure your article. Just like the planning stage, an outline helps keep you on track while writing a long-form post, so you don’t lose focus or skip any critical steps within your content.
These days, an outline may not be necessary since many people write using their phones or tablets. However, if you want to create one traditionally, start by jotting down all of your ideas on a sheet of paper. Then group these topics so you have an introduction, main body, and conclusion.
4) Create a compelling title
This is one of the essential parts of any blog post or other piece of long-form content because the title is usually what entices readers to click on your article in social media feeds or in their email inboxes.
Take some time when creating your title so that it’s catchy, memorable, and specific enough that people will want to read more. You also want to include keywords relevant to your business for Google News to correctly categorize your article for search engine rankings.
5) Write an introduction
Once you have a good title, you need a strong introduction to hook readers and make them want to read more of your post.
Make sure the intro is short and sweet but also contains essential keywords that tell people what they can expect from your article. Since many social media feeds don’t allow for very long posts, it’s best if you can fit those keywords into the first half of your post so that the reader doesn’t have to scroll down too far. In this way, they’re reassured that there is valuable information just beyond the headline.
6) Identify three main points
You should always include three main points in any blog or marketing content because it adds organization and makes it easier to follow for readers new to your company or product.
These three main points will be the meat of your long-form post, so they have to be clearly defined and have their tone. This will help you organize all the information around them to make it easier for readers to follow what you’re saying without getting lost in details.
7) Include images and videos when appropriate
It’s always best to support any claims you make with visual proof, either in the form of an image or video. This helps readers better understand your argument and also gives you more opportunities to include keywords that will help with search results ranking.
Also, visuals like photos and videos can help break up parts of your post when you’re talking about a very technical topic or difficult to understand.
8) Use bullet points when necessary
Sometimes it’s not possible to explain a concept with just words. When this happens, consider using bullet points instead of paragraphs. This will keep your post organized and free of unnecessary information that may not be relevant to the topic you’re writing about.
Bullet points are also an effective way to break up large blocks of text because it allows you to highlight specific parts you want readers to pay attention to. This also makes it easier for people skimming your article since they can quickly scan a bunch of bullet points and find the information they’re looking for without reading every word.
9) Write a strong conclusion
You want to make sure you conclude your article with a bang and not let it die out abruptly without leaving the reader satisfied.
Summarize what you’ve already written, and then provide a call-to-action that will entice people into taking whatever action is relevant for your business. For example, if you’re promoting an ebook, you might ask people for their email address so that they can download the free guide immediately after they read your blog post.
10) Edit, Edit, Edit
When all’s said and done, give your article one last proofread before publishing it or sending it out in an email, social media link, etc. This helps weed out any typos and incorrect word usage that could confuse readers without having to reread the whole thing.
If you don’t have time, it’s as easy as using an online tool like Grammarly to help you out.
Use a Copywriting Tool to Speed Up Your Writing Process
Writing any long-form content can be challenging and time-consuming, but it doesn’t have to be if you use tools to help shorten the process.
To do this, there are copywriting tools that help streamline the steps we just talked about and even cut out unnecessary ones. Copywriting tools are software or programs that help you optimize your article process by doing part of the research for you, pulling in SEO-friendly keywords, and helping you optimize your content so search engines can find it.
An example of copywriting tools is Conversion AI. Conversion AI is a copywriting tool that provides writers with content suggestions based on keywords, titles, headings, and more. This helps streamline the entire writing process by pulling in all the necessary information you need to make your article an SEO-friendly masterpiece.
This is an excellent copywriting tool that does a lot of the work for you to find relevant headings, outlines, introductions, and more. So if you’re short on time or simply want someone else to do most of your work for you, consider using this tool the next time you are handling long-form content.
Some of the features of Conversion AI include:
– Copywriting Templates:
As a writer, you might have specific articles that you can use as templates to speed up the writing process. Conversion AI allows you to generate content depending on your needs by using the necessary information you provided. All you have to do is type some basic information like your product description, topic, tone of voice, and keywords and let the software handle everything else for you.
– Supports over 25 languages:
Conversion AI is a robust tool that supports over 25 languages. For instance, do you need to write an article in Chinese? No problem! Conversion AI has your back.
– Long-Form Content Assistant:
Conversion AI supports the creation of long-form content, so if you need to quickly write a 5000-word guide or ebook, let this software generate it for you in no time.
It will do the heavy lifting for you, so the only thing left to do is review and edit your article before publishing it. You can mix and match all of its templates to create an outline, an introduction paragraph, persuasive bullet points, conclusion paragraphs, meta title, and descriptions, and all you have to do is fill in the blanks.
Through this feature, you won’t have to spend time brainstorming to come up with good options for your articles. You can let the software take care of that for you, which is time-saving and efficient.
– Unlimited Words and Content
Unlike other copywriting tools out there, this software doesn’t limit you when it comes to word count, so you can create as many articles as needed. As long as you feed the program with the right keywords and other information, it needs to spit out an article for you.
– Easy to Use
Conversion AI is easy to use because the interface is simple, sleek, and intuitive. You can easily figure out how to generate articles in just a few clicks.
– Generates Unique Content
Every single time you generate content using Conversion AI, it generates unique, original content that hasn’t been published anywhere else on the internet before. If you need to create five unique blog posts in a week, Conversion AI is here to help.
Benefits of Using a Copywriting Tool
Copywriting tools offer advantages to writers like time-saving, more efficient workflow, better organization, and more. These are the benefits of using a copywriting tool like Conversion AI:
Copywriting tools help save time by doing part of the research for you through finding keywords and writing down ideas. This software also helps generate unique content, so you don’t waste your precious time rewriting articles on different blogs or publishing duplicate content.
- Efficient Workflow
These tools help improve the writer’s workflow by suggesting relevant content and keywords that you can work with. Through this, writers don’t have to guess or spend their time manually brainstorming about how to make their articles SEO-friendly.
- Effortless Writing
As you can see, it does most of the work for you. So all you have to do is review and edit your article before publishing it.
- Speed up the Process
Tools like this help speed up your writing process by generating unique content for you. So instead of spending your time writing similar but different articles on various blogs, you can use it to publish only one article and then distribute it widely across the internet through different channels.
- Generate Unlimited Content
Copywriting tools like Conversion AI can generate as many articles as you need, but it’s necessary to give the software a detailed topic or description accordingly. Unlike a human writer who experiences writer’s block or exhaustion, this software will continue to work for you, generating an unlimited number of articles.
The ability to generate unique content makes it ideal for large-scale SEO campaigns where thousands of blog posts are needed in a short period.
Generating long-form content can be daunting and exhausting, especially if you’re working on a deadline. With this software, you can easily create quality articles with the click of a button. Use Conversion AI to save time and effort as well as to improve your workflow and organization.
Whether you’re in the SEO industry or any type of niche, this software helps both beginners and experts produce quality content in less time. It’s automated, so there’s no need to waste your time writing the same things over and over again just to distribute them across different channels.
If you need help with your SEO content or you need quality blog content, then try out Conversion AI today!