The Ultimate Guide To Leadpages vs. Clickfunnels with Clickfunnels Example

by: Danny Veiga

Introduction: 

Leadpages and Clickfunnels are marketing tools that allow you to create landing pages, send emails, and conduct direct sales. However, some key differences between these two platforms can make one more appropriate for your needs than the other, depending on what you're looking for. In this post, we'll cover the most critical aspects of each platform so you can decide which is best suited to meet your needs. We will also compare pricing plans to help you determine how much it would cost to use either platform over a year with different features included.

Covering The Basics:

Before we get into the meat of this article, let's cover the basics of each platform so you have a clear understanding of what Leadpages and Clickfunnels do (if you're already familiar with these tools, skip ahead). Leadpages is an online tool that allows users to create landing pages (any page that directs a visitor to do something, like sign up for your newsletter) and then shares these pages on social media. Clickfunnels is an extension of Leadpages that allows users to create automated sales funnels (a series of web pages designed to get someone from point A to B in the buying process through content and clickable links).

For many businesses, this is all they need to know before choosing which platform they want to use. However, some people want more detailed information on what features each platform has and how they compare.

What are Leadpages and Clickfunnels?

Leadpages and clickfunnels are online marketing tools that allow you to conduct direct sales, create landing pages for SEO purposes, capture emails on your website, and send targeted emails to users who have already subscribed to your list. They also allow you to create forms, manage your subscribers inside their dashboard, and host webinars from inside the platform. You can also split different test variations of your landing page to determine the most effective design before you start testing for clickthrough rate and conversion.

How Do Leadpages Work? 

Leadpages is a simple tool to lead capture, landing page creation, and adding opt-in forms to your website. Leadpages has four primary features to click on.

  1. Landing Pages: You can create landing pages with different styles (full page, folding or clickable image). When someone clicks an opt-in form, he/she will be redirected to a thank you page (depending on how much you paid for the lead gen traffic), and then it's up to you what you want to do with that lead (send an email, add it to your Mailchimp list or any other CRM)
  2. Templates: Leadpages has a collection of helpful templates if you need a quick and good-looking landing page.
  3. Automation: This is the part that clickfunnels is missing. You can create Automations to send follow-up messages or emails based on click actions, the number of time visitors spend on a page, etc.
  4. Leadboxes: Leadboxes are simple templates that add your opt-in form and button to click (usually in the sidebar), and when someone clicks it, they will be redirected to the lead pages thank you page.

How Do Clickfunnels Work? 

ClickFunnels is a more advanced tool than Leadpages; it's for people who know what they need to create and automate. 

What Clickfunnels has that lead pages don't is the ability to connect your website, automatically fill the opt-in form for you after someone subscribes on your website, and join it to your Mailchimp list. Clickfunnels' click action (landing page) - is a bit more challenging than leadpages, but the clickfunnels sales funnel builder can create click funnels that make it easier to connect those click actions. So, if you do not need a sales funnel builder but instead need an easy landing page creator, then Clickfunnels will be more powerful than leadpages for you.

Which is better for what type of business?

Nowadays, there are thousands of different types of business owners, and each of them has the same question on their mind - What is Clickfunnels, and what exactly does Clickfunnels do?

First things first, you need to figure out which option ( Clickfunnels vs. Leadpages ) will be best for your business. To figure this out, you need to think about your niche, product, and target market:

Does Clickfunnels work with e-books?

Yes, Clickfunnels can be used for creating e-book landing pages which is great for non-physical products. It allows you to collect emails from those who are interested in buying your book. When you have that, you can include Clickfunnels sales funnel inside of your book.

When it comes to Clickfunnels vs. Leadpages, Clickfunnels will win the battle because it has such excellent landing page templates that are made very specific for e-books. 

Does Clickfunnels work with physical products?

A website that is offering a physical product must have a Clickfunnels vs. Leadpages difference. Using clickfunnels will be perfect for you because Clickfunnels gives you the option to create receipts, and this will prove that the client has got the actual product in real life.

When it comes to Clickfunnels vs. Leadpages. Clickfunnels will win the battle because it has such excellent landing page templates that are very specific for selling physical products.

Does Clickfunnels work with membership sites?

Yes, Clickfunnels can also be used for creating membership sites based on monthly or annual memberships. Everything inside Clickfunnels has been thought of for this purpose, and you will have a wide variety of templates to choose from.

If Clickfunnels is better for attracting leads and new customers, then Clickfunnels can also be used for sending out newsletters to your newly gained list of potential clients. Leadpages are only good for offering one-time offers, and it doesn't give you the option of having a recurring membership program.

How do you decide which platform to start with? 

When choosing the right marketing automation software for your business, you must make an educated decision—understanding how Leadpages and Clickfunnels work will help you decide which is the best fit for your business.

Leadpages: A simple click of a button to build landing pages, build brand awareness, generate leads, or capture sales. 

ClickFunnels: A complete sales funnels platform with multiple integrations allows you to sell products and services and increase your opt-in rate.

One of the biggest decisions small business owners face is which marketing automation software do I use? You have a lot to consider—cost, ease of use, functionality; the list goes on.

When choosing the right marketing automation software for your business, you must make an educated decision—understanding how Leadpages and Clickfunnels work will help you decide which is the best fit for your business.

What do they both have in common? 

  • They are both affordable and have flexible pricing plans. 
  • They are both simple and easy to use for non-developers to create landing pages. 
  • They both have a Clickfunnels affiliate program (Clickfunnels has an affiliate program where you get paid a commission if someone signs up for clickfunnels).

What's the difference? 

The difference between Clickfunnels and Leadpages is that Clickfunnels isn't just a landing page builder; it has an email autoresponder for list building, moving leads through your sales funnel, tracking, etc. It also integrates with other applications like the Clickfunnels affiliate program. Leadpages is strictly focused on page creation only; similar to Clickfunnels, they are both used as a marketing tool to drive conversions.

Pricing comparison between the two platforms 

LeadPages pricing starts at $25 a month. That's not too bad, especially when you consider the basic features are more than enough for most people. However, if you want premium features (i.e., multiple pages, landing pages, etc.), you must pay $67 a month for the Clickfunnels alternative. For that reason, Clickfunnels is listed at one click funnels price is $37 per month.

Conclusion

There are many options out there to help you market your business online, but how do you know which one is best for you? Many people have tried and tested these two platforms, and here we have compiled the results.

If you are looking for simple ways to build trust with potential customers or improve your clickthrough rate, Leadpages is the way to go. There are many options in terms of graphics, and you can easily edit your landing pages by adding more information.

You don't need any tech skills to use Clickfunnels, and there will be no HTML knowledge needed at all – it's straightforward with Clickfunnels. However, Clickfunnels are not great for clickthrough rates like leadpages because they won't help put your business in context with the customers. Clickfunnels is fantastic because you can integrate shopping carts if you want to, and you can even add autoresponder access so that the customer has to click on an opt-in before they are taken to your site.

Another great thing with Clickfunnels is that you can personalize  Clickfunnels for each customer, and clickthrough rates will be much higher if you do so – which means more sales. If you want the highest clickthrough rate possible, Clickfunnels are probably what you should go for.

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Danny is a 7-Figure Online Business Growth Expert, one of the Most Successful Entrepreneurs under 40, and a Growth Revenue Strategist who’s helped scale his clients to over $50M worth of sales online.
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