Go High Level vs. MailChimp: Which one is better?

by: Danny Veiga


This post will take a deep dive into the similarities and differences between Go High Level and MailChimp, two popular email marketing platforms. There are many different features that both of these tools offer, so it can be challenging to choose which one is best for your business. So, Go High Level vs. Mailchimp? Read more to find out! This article will discuss some of the significant benefits or drawbacks of each service to help you make an informed decision about which tool might work best for your needs.

What is a Go High Level?

Go High Level is a system developed by Go Email that enables users to create professional email newsletters with relative ease. Go High Level gives you the tools and resources you need to create your email marketing campaigns without requiring extensive technical knowledge or web development experience. Go High Level helps individuals and businesses craft an attractive, personalized brand message through its "Drag and Drop" email builder. 

Go High Level serves as a comprehensive suite of tools that help you manage your marketing efforts efficiently, including Go Market Tailor, Go Promote and Go Socialize. Go Email is an independent platform that delivers content via drag-and-drop functionality or templates for more experienced users. Go Email offers a wide range of services, including GoHighMail, GoSocialize, and GoPromote.

Go High Level offers a suite of email design services that make it easy for individuals or businesses to create professional emails. Go High Level is a comprehensive marketing platform that integrates with social media platforms like Twitter and Facebook to deliver your message to the most receptive audience possible. Go High Level allows you to manage your marketing campaigns through Go Market Tailor, Go Promote and Go Socialize. GoHighMail makes it easy for non-technical users to craft engaging email newsletters that promote their brands or products.

What is a MailChimp?

MailChimp is an email marketing service that lets you create, send and track email newsletters. It provides features for creating a professional-looking newsletter, such as merge tags and a WYSIWYG editor. MailChimp also enables you to A/B test your emails. What is Go High Level? Go High Level is the world's easiest way to create an email marketing campaign. Go High Level provides everything you need from design to delivery. Go High Level offers over 60,000 templates and counting!

Which features are better: Go High Level vs. MailChimp?

Go High Level is an affordable email marketing tool that helps you manage your subscribers and send emails to them. This email marketing service started as a small project with over 8 million users worldwide. Go High Level has excellent features like autoresponders, smart list segmentation.

The key feature of this platform is the ease of use for both the business owner and designer because it doesn't require any coding knowledge or preference. It's very straightforward in its interface, which makes it easy to handle. Promote your website the right way with help from Go High Level.

It is an affordable email marketing tool that helps you manage your subscribers and send emails to them. Go High Level has excellent features like autoresponders, innovative list segmentation tools. Go High Level offers many free tools for business owners on the platform: Get better insights into how customers interact with your website using analytics monitoring of webpages for any changes and keeping track of everything using Go Away Detective. It also allows users to set up alerts, so they'll know when something happens.

Bonus: Go High Level helps companies connect with Facebook, Twitter, Google+, LinkedIn, and FourSquare accounts all in one place. It helps define and segment your customers using Go High Level's innovative list feature, and Go High Level offers more than ten different filters that you can use for this purpose. Go High Level provides many templates and designs to choose from, making it easy to choose the right one. 

On the other hand, MailChimp is an email marketing service provider with a mission to grow businesses by making email work harder for small businesses. MailChimp has a unique analytics tool that helps users identify their most valuable traffic sources and target them through another campaign.

MailChimp's email subscriptions can be managed easily using either an online form or mobile app, unlike Go High Level. It seems better because it offers a lot more features like better insights into how customers interact with your website using analytics monitoring of web pages for any changes and keeping track of everything. It also allows users to set up alerts, so they'll know when something happens. 

Go High Level and MailChimp's other features to take note of.

On the Go High Level vs. Mailchimp, the email marketing services Go High Level and MailChimp are both growing, but which service is better for you? Go High Level claims that their system has many unique features, such as Email Templates, Go to Meeting Downloads, GoDocs, GoFile, Mobile Webinars, GoCoaches, GoCalls, GoJobs, GoScreencasts, and GoVideo Conferences. Go High Level is used by big companies like Cisco, Amazon, and Expedia. 

GoFile is Go High Level's proprietary file sharing service that allows members to share files up to 25GB. Go Coaches are Go High Level employees who assist Go File users with any questions about the site.

Go High Level allows for an unlimited number of contacts, while MailChimp has a limit of 2,000. Go High Level offers apps in its dashboard for sending emails, social media posting, analytics, among other things that you can't get with MailChimp. 

Which costs better: Go High Level vs. MailChimp?

Go High level and Mailchimp are both email marketing services, Go High Level offers several advanced features in their Pro plan (designed for serious email marketers), while the free plan is limited to 2,000 subscribers and a 500 email sending limit. Go High Level is $29/month, while Mailchimp offers a 14-day free trial.

Go High Level also offers Go Small Plan (designed for small businesses), Go Medium Plan (for marketing agencies) and Go Large Plan (for enterprise companies).

Mailchimp's price ranges from free to $2,000/month. The features are not much different from the paid plans. MailChimp's Pro Plan offers advanced analytics, easy list management, and more automation options. MailChimp also provides plans for small businesses, agencies, and enterprises.

Go High Level has a free plan, while MailChimp offers the same. Go High Level offers different pricing options based on requirements, the volume of emails sent, and the frequency of emails sent out.

Go High level offers a free plan, but the catch is it only allows you to send 500 emails per month, which I think is not enough for most email marketing campaigns, especially business-related ones. Go High Level is cheaper because they don't offer a free forever plan.

On the other hand, MailChimp offers a free forever plan but has limitations as you can only send 12,000 emails per month, plus it does not allow you to export or see any reports on your sent campaigns. Go High Level allows the user to export emails and contacts and adds the ability to create a template that MailChimp does not offer.

Is the subscription cost of Go High Level worth it?

Go High Level vs. Mailchimp. Go High Level is a cheaper option to use than Mailchimp. Go High Level costs $59 per month, which includes up to 1200 emails. Go High Level also offers mid-range plans called Go High Pro and Go High Plus that cost $79 and $99, respectively, while MailChimp's most moderately priced plan starts at $10 a month, which lets you send up to 2,000 emails. Go High Level and Go High Plus have unlimited email sending, but Go High Pro does not allow it. Go High Level is excellent for people on a very tight budget or just starting because the price is lower than MailChimp's plans.

Go High Level has many of the same features as MailChimp, such as A/B Testing, list segmentation, and e-commerce support. Go High also has a mobile app for your phone that helps you manage your campaigns wherever you are. Go High Pro and Go High Plus have even more features, including split testing, lead scoring, and Go High Pro has e-commerce capabilities. Go High Level cannot send mass marketing emails to more than 2,000 people at a time. Go High Pro allows up to 5000 email recipients per campaign (Mailchimp will enable you to send 10000). Go High Plus lets you send an unlimited amount of mass emails.

Go High Pro and Go High Plus also have a unique feature called Go Reactivations, which lets you contact people who have tried but failed to purchase from you in the past. Go Reactivations is not available for Go High-Level subscribers.

Go High Level has an overall rating of 6 out of 10 based on its capabilities, Go High Pro has 9 out of 10, and Go High Plus has an overall rating of 8 out of 10.

Which is better for your business: Go High Level or MailChimp?

Go High Level and MailChimp have some similarities. Go High Level is a startup with excellent features, very similar to what Mailchimp offers. The Go High Level marketing software is well-priced below $100/month compared to Mailchimp's $29/month plan (for a max of 12k emails sent monthly). Go High Level list building tools are excellent. Go High Level also has a blog available for its users to promote their business through the Go High Level community, which is a very cool feature. 

Go High-Level marketing autoresponders are also well priced at $24/month, and Go High Level payment gateways are very affordable too (at just $5.00 per month!). Go High Level has its own Go List Builder, Go URL Submit, and Go Pay Gateway tools which help you grow your list fast and effectively. Go High Level Go URL Submit is excellent since you can submit your business to 1000 directories with just one click of your mouse. Go Pay Gateway offers a very secure and fast checkout experience for your customers when they want to buy from you. Go High Level also has excellent marketing tools like Go Viral Share Buttons, Go Youtube Tools, and Go Social Wall. Go High Levels’ Go Viral Share Buttons is an awesome feature since it can help you get more social engagements. The Go Youtube Tools allows you to embed your Youtube videos on your Go High Level blog for easy viewing.

Top reasons why Go High Level is better than MailChimp:

  • Go High Level is cheaper (14x more) than MailChimp
  • Go High Level has a better reputation with customers than Mailchimp
  • Go High Level has a better review rank on Capterra than MailChimp

Top reasons why MailChimp is better than Go High Level:

  • Go High Level doesn't have 2,000+ reviews on GetApp like MailChimp. 
  • Go High Level doesn't have nearly as many reviews overall.
  • Go High Level is feature-poor when compared to Mailchimp.

How Go High Level is better than MailChimp?

  • Go High Level's Growth Plan is cheaper than MailChimp. Even though Go High Level doesn't have the most affordable plan in this category, their alternative price is still lower. 
  • It has received more awards than MailChimp. 
  • It has a better reputation that will help you reach more customers. 
  • It is easier to use 
  • It allows you to manage your contacts. 
  • It had more people reviewing. 
  • It has a better developer community. 
  • It has better FAQs. 
  • It has a better social media presence.


We have provided a detailed Go High Level vs. MailChimp review, outlining the features and cost. Go High Level is suitable for small businesses, while MailChimp is excellent for big companies or brands. Go High Level provides several features that will help you improve your marketing campaign, and it doesn't cost an arm and leg. Go High Level achieves this at a lower price than Mailchimp, suggesting Go High Level is the better choice for those on a budget.

Business Growth Strategist to Results-Focused Businesses

Download this guide to get the 4business growth optimization strategies that grow your customer base and increase conversions.

About Danny

Danny is a 7-Figure Online Business Growth Expert, one of the Most Successful Entrepreneurs under 40, and a Growth Revenue Strategist who’s helped scale his clients to over $50M worth of sales online.
Read More

You may be interested in these articles

Danny Veiga

I help businesses understand, implement, and leverage proven business growth strategies that deliver audience growth, increased revenue, and brand omnipresence.

Sign Up for Danny's Newsletter

Exclusive strategies not found on the blog.

© 2021 DannyVeiga.com | All Rights Reserved.
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram