Go High Level vs Kartra: Comparing Two Popular All-in-One Marketing Platforms
Have you ever found yourself overwhelmed by the sheer number of marketing tools available to help your business grow?
It seems like every day, there’s a new tool that promises to do everything for you, but then it turns out that what they mean is “everything except the things I need.”
Marketers are always looking for the next best marketing solution to help them save time, promote their business, and increase revenue.
Kartra is one of those solutions that promise to do all three – it’s an all-in-one platform that allows you to manage your website easily without any coding knowledge.
But what about Go High Level? Is it worth trying out instead of Kartra? This blog post will compare these two popular platforms to give you a better understanding of which one might be the right fit for your business.
Continue reading to learn more.
How does an all-in-one platform marketing platform work?
All-in-one marketing platforms like Go High Level and Kartra allow users to manage their business from one constantly evolving platform.
With an all-in-one platform marketing software, you can manage your website, social media posting, emails, landing pages, chatbots, and more– all in one easy-to-use user interface.
All-in-one platforms like Kartra and Go High Level remove the need for marketers to constantly be checking different websites and tools for updates because everything is right there in front of them at the click of a button.
The benefit of this is that you can manage your entire online presence without hiring multiple people or subscribing to more than one tool. This also allows for a lot of efficiencies because there’s no need to switch back and forth between separate platforms for each task.
In addition, many businesses find that saving time on managing multiple accounts results in more time being able to dedicate towards growing their business instead of wasting away behind a computer screen.
Marketers no longer need to worry about scheduling social media posts, writing emails, and creating landing pages because it’s all in one place– which means you can be spending that saved time on things like lead generation or using your marketing budget to boost revenue instead of paying for another tool.
What does Go High Level do?
Go High Level is an all-in-one marketing platform that helps marketers streamline their marketing efforts and strategy.
Filled with every tool you could possibly need to manage your business, Go High Level provides a wide variety of features that allow for an optimal user experience.
You can choose from custom websites built on professional templates and more interactive options like online stores and lead generation pages.
In addition, there are tools for social media management, including posting across all platforms at the same time and a newsfeed scheduler designed to save you time by allowing you to schedule posts up to a year in advance.
Go High Level doesn’t stop there, though– it also has tools to help you increase website traffic via search engine optimization and social media marketing.
Finally, it also has tools for improving your emails and landing pages to be more effective than ever before.
Here are some of the tools and features that Go High Level offers:
- Email Marketing – Personalized contact lists, list building, and automation for increased revenue.
- SMS Marketing – Build a list of mobile numbers so that you can send personalized marketing messages at the click of a button.
- Unlimited Sales Funnel – Create and edit unlimited sales funnels to keep track of your conversions.
- Website Builder – Customizable website templates with no HTML needed.
- Call Tracking – Manage your call tracking directly from within the software to see which marketing efforts are effective.
- Survey and Forms – Create, edit, and manage your surveys or forms within the software to increase opt-ins and conversions.
- Booking and Appointments – Build a schedule and manage bookings for appointments or anything else that requires a calendar.
- CRM and Pipeline Management – Manage all of your interactions with leads directly in the software to keep track of every interaction.
- White Labeled Desktop App – Unbranded, white-labeled version of the software available to your customers.
- Tracking and Analytics – Track the data from all of your marketing efforts in one place to measure their effectiveness.
- Courses and Products – Create, sell, and market your online courses or digital products within the software.
- Reputation Management – Keep track of your online reputation across multiple websites with ease.
What does Kartra do?
Kartra is an all-in-one marketing platform that seeks to simplify the way marketers run their business by providing every tool users could need in one place.
As well as delivering all of the above services provided by Go High Level, Kartra also allows for mobile app building, blogging, chatbots, video content management, SEO tools, and much more.
With over 14 different types of tools available on the Kartra platform, it’s easy to see why many people refer to it as the “Swiss army knife” of online tools.
One additional aspect Kartra has is its specially designed analytics tools to help you improve your marketing efforts and increase ROI.
These analytics tools make it easy for marketers without an extensive background in data analysis to stay on top of performance metrics like website traffic, lead generation, email engagement rates, social media reach, and more.
Here are the tools and features that Kartra provides:
- Kartra Checkouts – Users can sell items or services through its secure and attractive checkout forms for different payment gateways.
- Kartra Funnels & Campaigns – Make a multi-page funnel flow that converts visitors into leads, leads into customers, and consumers into recurring clients.
- Kartra Surveys & Quizzes – Determine the best approach to offer high-quality goods and services based on lead segmentation and analytics.
- Kartra Pages -A robust drag-and-drop website builder that has a large number of professionally made templates. 100% mobile-friendly.
- Kartra Leads – Organize your prospects, leads, and customers into a database. Users can also categorize them using custom tags.
- Kartra Forms – Lead capture forms that are attractive. Customize your lead forms with robust tagging and automation capabilities.
- Kartra Agency – The management dashboard is now available with all Silver and higher accounts. Manage all client accounts from a single master console, including access to your entire agency.
- Kartra Mail – To connect with and interact with your user base, you may also make automated SMS and marketing campaigns.
- Kartra Memberships – With a professionally developed, drag-and-drop membership portal builder, you may create a user-friendly interface for your training, courses, and content.
- Kartra Affiliate Management – Use affiliate networks to grow sales. Recruit, manage, and track an army of affiliates to promote your products and services.
- Kartra Marketplace – You may also sell your marketing funnels and expert services or look for resources created by other Kartra users.
- Kartra Videos – With Video Overlays, you can include lead capture forms, playlists with several videos, and other features midway through your video.
- Kartra Helpdesks – A fully-featured support desk that can also function as a customer care portal with help ticketing and real-time chat.
- Kartra Calendars – Within a single interface, manage your one-on-one scheduled encounters with your clients all from the same dashboard.
These are the tools and features that both Go High Level and Kartra offer to their users. These two all-in-one marketing tools offer a lot in terms of functionality.
While both Go High Level and Kartra allow for lead capture forms, e-commerce, automated emails/SMS messages, etc., it’s important to weigh which platform offers the most functionality for your marketing needs.
What should you look for in a marketing platform?
If you’re looking for a marketing tool for lead generation, consider various factors and considerations that will help you make the right choice.
For instance, if your company sells a product, you need to consider how easy it is for users to sign up as leads using their contact information. If you have an e-commerce store or service that charges recurring fees, you want those payment details to be seamlessly collected and processed through a secure gateway.
Also, find out which of the two platforms have plugins that integrate with third-party contact form plugins. A marketing tool that can seamlessly integrate with popular e-commerce systems will allow for a smoother user experience.
You’ll also need a robust customer support system to handle any users’ issues, questions, and concerns. Both Kartra and Go High Level have 24/7 customer support.
Which platform is more reliable than the other? It’s essential to have a marketing platform that is stable and up-to-date.
Aside from these things, here are some other questions you should ask yourself:
1) What platform suits your marketing budget?
2) Which platform’s user interface is more straightforward, intuitive, and easy to understand?
3) Which platform has a better range of templates?
4) What platform offers a greater scope of functionality for your business needs?
5) Who are the target users of each platform?
6) Who has better customer support?
7) Will you be able to implement analytics reports?
8) Are there any 3rd party integrations?
9) What is the average user rating of each platform on third-party platforms?
10) What features do the users of each platform frequently request?
Of course, these aren’t the only things to consider when choosing between Go High Level vs Kartra. But they are good guidelines to help you weigh the pros and cons of one platform versus the other.
The Verdict
As a business owner, you should definitely consider these factors before deciding on the marketing tool that will best suit your needs. Both Kartra memberships and Go High Level can be great solutions for companies looking for an all-in-one marketing platform.
But at the end of the day, you have to choose based on your business needs and budget.
For users looking for more flexibility in their marketing tools, Go High Level has a more extensive range of templates that can be customized by users themselves.
Go High Level also has more scope when it comes to functionality that is not overwhelming for new marketers. Because it has a more intuitive and easier-to-understand user interface, this makes it more suitable for beginners.
If you’re looking for an all-in-one marketing tool that is easy to use, convenient, and reliable without spending too much money, I would very much recommend using Go High Level because of their excellent and dedicated support team, quick response time, and simplified user interface. It takes a lot of the hassle out of running a business because you can do everything on one platform.
Although Kartra offers the same functionalities as a marketing platform, the limits imposed on users will be frustrating for people looking to get into online marketing.
Kartra has a broader range of templates that are adaptable for more specific needs, making it suitable for high-level marketers looking to grow their business with elaborate templates.
However, I would definitely recommend Go High Level because it has everything you need and more than what meets the eye, making it the best all-in-one marketing platform for beginners and professionals.
Go High Level has a better range of templates that can be customized by users themselves and more scope for functionality with its simplified user interface, making it suitable for marketers who are new to it. Go High Level is easier to understand, and the scope of its features and tools are more extensive, providing marketers with more support and functionality.
If you want to try using Go High Level for your marketing strategy, the platform offers a free trial, so you can feel out for yourself what the platform looks like and whether it is the right fit for your company.
I hope these comparisons will help you make the right decision when choosing your all-in-one marketing platform. If you have any questions, comments, or anything you would like to add, please feel free to leave a comment below!